This is the blackwork cross stitch kit from Classic Embroidery for the pictured design by Jill Cater-Nixon entitled "Maude". The design size is approximately 8 x 14" (20 x 36cm) and is stitched on 14 count white aida.  The kit contains:

14 count white aida fabric

6 stranded cotton thread

Beads

Ribbon

Ribbon Roses

Gold-plated cross stitch needles

Beading needle

Clear black and white chart