This is a Counted Cross Stitch Kit from Designer Stitches.  The kit contains everything you need to complete 2 bookmarks as pictured.

The design size of each bookmark is approx 7 x 1.5" (18 x 4cm) at 16ct.

The kit contains the following:-

16ct Aida (Bookmarks)

Stranded Cotton

Needle

Chart

Instructions

Thread Card